News from our world

04/10/2019

The Explorer Magazine, the The North Face project entirely edited by Pubblimarket2 for the EMEA area reaches its thirteenth issue.

The Explorer Magazine, the The North Face project entirely edited by Pubblimarket2 for the EMEA area reaches its thirteenth issue. This edition focuses on Future Light, an exclusive new technology that gives life to the most advanced material for outdoor technical fabrics.
Thanks to the innovative Nanospinning process, the new membrane has an unprecedented air permeability and guarantees exceptional porosity. These characteristics translate into advanced waterproofing and unparalleled breathability, as well as superior softness and guaranteed resistance.

Future Light also allows The North Face to develop a new sustainability standard that significantly reduces the chemical components in the creation of fabrics and uses the clean energy of a solar-powered plant. The Explore Magazine is rich with multimedia and interactive content that makes it particularly enjoyable and, along with a detailed presentation of products and technologies, leaves room for the athletes’ contributions, "how to sell" tips to support the sales force, and tables and comparative data. The latest issue of The Explorer Magazine comes in 10 different languages. Greek, Russian, Czech and Polish have been added to English, French, Spanish, German, Italian and Turkish.

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